Sunday, 23 March 2014
How to Create Money Out of Thin Air - Part 3: Getting Traffic
How to Create Money Out of Thin Air - Part 3: Getting Traffic
In Parts 1 and 2 of this series, I shared with you some quick and easy ways to leverage your investment by capitalizing on other people's resources.
Specifically I showed you how to take advantage of other people's hot products which they spent a lot of time, effort, and money on brainstorming, creating, and then getting them to the "ready to sell" stage.
All you had to do was "plug in" to their existing money machines and start earning a profit...as much as 100% of it.
In this section, I would like to share with you an easy way to create traffic out of thin air! (If you don't already know, "traffic" is just a fancy word for the process of getting people - or potential customers - to your offer (for the product you're trying to promote.)
One of most important components of the information-marketing business, i.e. the business we've been discussing in this series, is...well... information!
But, we're not just talking about any ol' information. We're referring to information that is valuable and useful to your readers.
Now, you could write this information yourself. However, since the focus of this report is to create traffic (and eventually money) out of thin air, we are going to continue focusing on the quickest and easiest ways to get things done.
And, once again, we are going to capitilize on other people's resources (which they are happy to share with you, by the way) in creating this valueable and useful content.
One of the best ways to find valueable content to repurpose and distribute is to, once again, do a search on Google.
This time, you are going to search for "free private label rights" (also known as "PLR") that other authors and marketers are offering out there.
Many of these PLR products (or packages) can be retrieved for free - and that's why we are first going to search for the free alternatives.
Once you find some of this free content, by searching on Google, you can then repurpose and/or repackage it for consumption by your readers, i.e. potential (future) buyers.
Important: Before you start distributing somebody else's PLR content, be sure to read through their "terms and conditions" for that product/package.
If someone doesn't allow free distribution of his/her content, you should look for other sources/authors. (If the terms and conditions are not very clear about the "free distribution" of any particular content, don't risk it... just skip that package and find another one that outlines its distribution terms more clearly.)
Obviously, you would be interested in finding and distributing relevant content. In other words, if you are trying to sell a product about bodybuilding, you would want to search for free PLR content on bodybuilding, or at least on the general "health and fitness" subject area.
There's no point in trying to distribute content about fishing if you're trying to sell a bodybuilding product. The traffic (potential buyers) that you generate from the "fishing-related" content won't be interested in buying your product because the traffic won't be targeted since they would be interested in the subject of "fishing"...not "bodybuilding."
Relevancy is very important.
Okay... once you have found relevant, free PLR content that you have permission to repackage and distribute freely (according to the "terms and conditions" of the content provider,) you are ready to get your content prepared for distribution.
Basically, you should read through the free PLR content to ensure that it's of good quality. You may also want to edit it to some extent, in order to make it unique to you. (This is still quicker and easier than having to write all of the content yourself. So you're still saving time and effort here.)
If you feel you can add to the content to make it even better, then heck, do it!
If you find an entire book (or report) as one of your free PLR content, you can break up the content of that book into shorter pieces or articles...and offer them as various "Parts" or sections.
After you've broken the content up into short articles, you can add your affliate (or resale product) sales/promotional links to the end of those articles, and start posting them on the Internet. (I've explained how to get those links, in previous sections of this series.)
One of the best places to post your "new" content is on article databases like ezinearticles.com.
Important: Before you post your content to these article databases, be sure to read through the rules and terms of those databases, to be sure you're following their submission procedures precisely.
By doing so, you will ensure that your articles have a much better chance of getting accepted and published by these article databases.
Remember, these article databases are already getting a lot of traffic, i.e. readers and potential buyers. So, abide by their rules if you want to capitalize on their traffic.
That is the gist of creating traffic out of thin air. Posting to free article databases is one of my favorite methods. If you're interested in learning more detailed steps about this method, just let me know.
In my upcoming articles, I will share other ways to use the free PLR content you've acquired earlier - in order to create even more traffic out of thin air, i.e more sales and profits for you!
Till next time!
Sincerely,
Peter
How to Create Money Out of Thin Air - Part 2
How to Create Money Out of Thin Air - Part 2
In Part 1 of this series, I shared with you an easy way to leverage and capitalize on other people's efforts and resources.
And, in doing so, those other people would reward you with fat commissions...by giving you as much as 75% of the profits earned per product sold.
In this section, I would like to share with you a way to build on that initial strategy, so that you can keep all (100%) of the profits generated from any sale of the product.
While there are some product owners/sellers who offer 100% of the profits to you, the affiliate, for any sales you generate, the products being sold via those setups are often very low-ticket items, i.e. you would usually make very low commissions...anywhere from $5 to $20 per sale, even when you get to keep 100% of the profits.
And, while that may be okay for some people, at least for starters, why not try to make a lot more money per sale, for a little more investment of time and effort on your part!
If you're interested in that, here's how to do it...
The way to keep 100% of the profits, even on products that sell for more than $20, and as much as $100 or more, is to acquire resale rights to hot-selling products.
You can find a lot of products that offer resale rights. It's as easy as doing a search on Google.
But keep in mind that you should choose a hot-selling product.
You also want it to be a product that too many other people aren't selling. If it's being sold everywhere on the Internet, it's probably not the best choice because you may have to compete with too many other sellers of the same, exact product. (There are ways to do that and win, but that strategy is for another time.)
One of the best ways to find a hot seller is to use what you learned in Part 1 of this "how-to" series and look for a product that is very similar to the one(s) that you chose in Part 1.
That way, you will ensure that the product you choose is at least as popular, and in demand, as the affiliate products you selected earlier.
You would also want to choose a product that includes a pre-written sales letter as well as some hot graphics to go along with the sales letter. (This will, again, save you time, effort and money from having to create the sales materials yourself.)
The additional work on your part would include editing the sales materials with your own order links and perhaps your own name at the end of the sales letters, if you choose to personalize the work.
Next, you would need a place on the Internet to put (or upload) the sales materials, so that your potential customers can see it and purchase it.
Of course, the ideal way to do this would be to get a website (domain name and web host) of your own to showcase your new product(s.)
The alternative would be to set up a blog, say via Wordpress.com - which won't cost you anything (unless you want to host the blog via your own site.)
Once again, the benefits of acquiring resale rights to a hot-selling product, in addition to keeping 100% of the profits for yourself, would be that you won't have to...
- research a hot product idea
- create the product
- pay money to have somebody create it for you
- write an order-pulling sales letter
- pay someone to create the sales letter for you
- create or buy captivating graphics for your sales letter
The only additional investment - of time, effort, and maybe money - would be to sell it yourself, directly via your own website or a blog interface.
You would still save a ton of investment of your time, effort, and money if you had to do all of the above work yourself, from scratch.
It would still be dramatically easier for you to get resale rights to somebody else's hot-seller than to have to start from the ground up.
Here's the key concept to understand and really "get" mentally...
It's always best to start out with a strategy that involves the least amount of work, even when you're starting with a guaranteed hot-seller that someone else has already created and tested for you.
The reason is simple. If, for whatever reason, this hot seller doesn't make you much money, or stops making you enough money after a while, you can very easily (and quickly) switch to another hot seller and get set up to sell it without much investment of time, effort or even cash.
If you were to do all of the work yourself, it would take you a lot longer, and require a lot more effort to switch gears and get set up to sell another new product.
Always remember that you only have 24 hours per day, every day. No more.
So, one of the keys to success - in any area of your life - is to leverage your investment and resources as much as possible.
And, if you want to keep 100% of the profifts from any sales that you generate, finding and selling products that you've acquired resale rights to is still one of the quickest and easiest ways to do it.
The time to get started is right now.
I'll see you in the next article!
Sincerely,
Peter
How to Create Money Out of Thin Air - Part 1
How to Create Money Out of Thin Air - Part 1
What does it take to create (or make) money?
Typically, it takes an investment on your part, of some kind, doesn't it?
Usually that investment is in the form of work/effort/labor, time (to either do the work or to come up with the idea,)...and oftentimes, it also requires an investment of, well, money, i.e. some starting capital, funds to invest, etc.
So... what does it mean to create money "out of thin air?"
Keeping the earlier points in mind, it would imply that creating money out of thin air would require no investment (or very little investment) of your time, effort, or startup cash.
In this particular case, we will focus on making money using the Internet...which would normally require (for starters) that you create or buy a product which you would sell to others.
Obviously, creating your own product would require some investment of your time, effort, and/or money. (Buying a product would certainly require an investment of cash.)
So, how would you create money out of thin air, which (in this case) would entail securing a product to sell?
The quickest and easiest way would be to find an existing product - and partner up with the owner and/or seller of that product.
That may seem like it would require a lot of time and effort on your part, but it really doesn't...IF you know what kind of product to go for, and where to look.
The best product to sell on the Internet (or anywhere else) is information. Because, unlike any other product, information can be sold over and over again.
You can sell the same information multiple times, without having to do any additional work to create that product. (You cannot do that with any tangible product, like a computer, chair, food, etc. In order to sell a tangible product, you have to create a new one every time you sell one.)
(And, just in case you're curious...yes, information is a huge money-maker on the Internet. Millions upon millions are made each year by selling informational products. And, you can get a piece of that pie.)
Now, that we've chosen the type of product to sell, i.e. informational products, it's time to find existing products instead of creating your own from scratch - because we want to save time and effort, as always.
One of the best places to find existing informational products is Clickbank.com
Once you're at the site, just click on the "Promote Products" tab and get set up to promote other people's hot-selling products for free!
That means, no investment is required, on your part, to...
- research a hot product idea
- create the product , or...
- pay money to have somebody create it for you
- write an order-pulling sales letter, or...
- pay someone to create the sales letter for you
- create or buy captivating graphics for your sales letter
- pay for a domain name and web site hosting
Yes, the product owner/seller (or vendor, in this case) will do all of that for you! (After all, it is his/her product.)
And, the product vendor will often give you up to 75% of the profits for each product that you help him sell!
(Don't worry, I will show you how to easily promote other people's products without too much effort or cash investment on your part.)
Now, think about it... wouldn't it be dramatically easier for you to "plug into" somebody else's hot-seller and earn a commission than to do all of the work yourself, from scratch?
Wouldn't that save you a significant amount of investment of your time, effort, and even your hard-earned cash?
Wouldn't it be a lot easier to have the product vendor do most of the work for you?
Of course it would! That's why I highly recommend that you start with this method.
Okay...now let's quickly talk about which kind of product you should market...
In this particular situation, since Clickbank already has a successful marketplace set up, it won't take up too much of your time or effort to find a hot-selling product.
All you would have to do is click on the "Marketplace" link on Clickbank's site, and you'll be shown a whole bunch of popular categories to choose from.
My advice to you would be to choose a category that you personally have a passion for - or at least an interest in. Doing so will ensure that you enjoy - and stick with - this money-making process just a little more than others would.
After you choose at least one category from the Marketplace, the easiest thing to do would be to pick a product (or products) that Clickbank has decided to place towards the top of it's list. (Hey, why do any extra work when Clickbank is already giving you their best performers/earners, right?)
And, once you've looked at their top performers, you can choose the products based on how much commissions they pay you (the higher the better,) which one seems most exciting or appealing to you, etc.
The rest of it doesn't really matter all that much. Sure, you can do a lot more analyses and discussion about which one is the absolute best product to promote. (If you're interested in that, let me know.)
But, if you're starting out, at least in that particular category, just pick something that Clickbank has chosen to be a top performer (i.e. earner) and go with it.
Once you have done that, the only thing left to do is to start promoting that product (using an affliate link with your own personal Clickbank ID embedded within the link. All of that is explained at the "Promote Products" tab at the Clickbank site (which you would have already checked out by now.)
Getting people (or "traffic") to the product of your choice is a whole other subject. And I will explain all of that in another, upcoming article.
And there you have it. That's just one of the ways in which you can create money out of thin air, i.e. without doing too much work but instead letting other people do most of the work for you.
I'll see you in the next article!
Sincerely,
Peter
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